Welcome our newest member of the team!
Hi, I’m Isabelle and I am a Marketing Professional with over six years’ experience. I specialise in both traditional and digital marketing practices, including branding and advertising, campaign activation, social media management, content creation, and event organisation.
After working for both in-house businesses and agencies across Leeds, it has shaped the knowledge I have for the different industry sectors, including retail and fashion, education and most recently automotive.
There’s no prouder moment than seeing your campaigns go live, whether that’s on billboards around the city, or across social media. Especially when everything is on brand, to the correct tone-of-voice, and the photography looks top-notch!
Work Experience
Climbing the ladder within the marketing world is always fun but can teach you great insight too. I started out as a Digital Marketing Apprentice at a local shopping centre, where I was responsible for managing their social media channels and website. To then jumping into the world of advertising as an Account Executive to work with leading brands and taking control as a brand guardian to manage the design and artwork execution.
Fast forward a few years, and I became the Marketing Manager of a small automotive business based in West Yorkshire. I was responsible for the development and implementation of marketing plans, the brand activation, copywriting, event organisation, and lots more (!!). I was also responsible for the wider marketing team and tracking their daily performance.
Hobbies!
The marketing industry can run at a million miles an hour, which is why I love spending time at the gym and working on both my mental and physical health.
If I’m not at the gym, I love travelling the world, with my recent visit being to New York City. I was lucky enough to take to the skies one glorious morning via helicopter!
My First Week at Twilo Creative
My first week is complete, and what a great week it has been! I met my lovely fellow work colleagues, spoke through client KPI’s and briefings, and started fleshing out exciting strategies.
How I Look To Push Twilo Forward
I’m very excited to learn more about Twilo, meet their array of clients and work with the wider team to continue to push the business in the right direction.